In March 2021, Shopper Intelligence and New Zealand Food & Grocery Council teamed up to educate the New Zealand grocery industry on all the insights available to them, some important New Zealand grocery trends, and how they can use them to help build a more effective growth strategy and improve supplier-retailer partnerships.
So, just in case you missed them, we’re sharing them for free here. Watch the full recordings below.
And if you’d like to know more about our New Zealand grocery program, contact us here.
Full webinar recordings
Part 1: Insights and uncertainty: Navigate your way to better decisions
Discover everything you need to know about the shopper insights landscape right now – and why knowing about missions and occasions is paramount for retailers and FMCGs…
Part 2: How to win shoppers with tailored ranges and stay efficient
Two huge topics for New Zealand retailers and brands right now: Tailored ranging and range rationalisation. We teamed up with the NZFGC once again for the second in this three-part series, designed to put the shopper at the heart of the conversation…
Part 3: Three shopper trends you need to know for 2021
Final session in this three-part series explores three big shopper trends (post-covid) that grocery suppliers and retailers need to know – and what to do about them…