Insight Articles
Our experts give their opinion and guidance on a variety of ANZ shopper trends across grocery, liquor and pharmacy… Enjoy!
Winning shoppers in the lucrative Pet sector
By Ming Lianto, Senior Insights Manager, Shopper Intelligence ANZ The last quarter's seen the pet sector appear in the news a few times – with both Woolworths Group & Wesfarmers moving in to get a share of the pie. They're right – it's a lucrative market. And from...
Liquor Leaders Forum: Be the change your shoppers want to see
By David Shukri, Australian Client Service Director Be the change your liquor off-premise shoppers want to see! If you’ve spent much time out in the field in the liquor off-premise in recent months, you’ve probably noticed one thing in particular. Change. Change in...
Online Grocery: A Threat to Confectionery?
By Ming Lianto, Senior Insights Manager, Shopper Intelligence ANZ Ecommerce is a topic on everyone’s minds since it's rapid acceleration in 2020. Yes, confectionery is growing online, but the growth is not as seismic as seen in other categories. This is because...
Tracking liquor shopper behaviour is key to staying ahead in 2021
By David Shukri Whichever way you look at it, 2020 was a remarkable year. We’ve experienced things many of us would never have predicted and, as a result, some aspects of everyday life may have changed for good. So where does that leave off-premise liquor? What’s been...
Excite to influence shoppers in the Deli categories
What comes to mind when you think of the instore deli? Inspiration and newness, or indifference and sameness? For some shoppers, the answer will be the latter. While the opportunity to engage in the deli categories is there, it isn’t always being taken. So what can...
The snacking evolution – Focus on what shoppers want
The snacking market is undergoing major changes. Demand for innovation in health is increasing rapidly and shoppers are in search of ever more convenient snacking options. As competition for spend intensifies, it’s vital that retailers and suppliers stay close to...
How the Off Premise shopper mindset is changing
Overall satisfaction in Off Premise has risen again. But the average liquor shopper still wants more in terms of healthy choices and innovation. Our August 2019 to February 2020 research revealed net satisfaction in Off Premise rose by 1.5% to 67% year on year. The...
What shoppers want from Dairy
The dairy department receives its fair share of coverage and much of it revolves around price. This is understandable given that price (and quality) are generally the most important factors to Australian shoppers. Yet winning in dairy requires more than just a focus...
Top 10 grocery categories that need to focus on online growth
At a moment in history when we’ve seen grocery shopper behaviour and mindsets changing drastically week-to-week, online grocery is one trend that has accelerated beyond what any of us could have predicted. Right now, the biggest challenge for retailers and...