by Nancy Truscott | Jun 13, 2019 | Australia, Grocery, Insight Articles
Simon Ford speaks at the Australian Food and Grocery Council conference 2019 Key takeouts: – Mindset matters: shopping for occasion (66%) and for today (41%) is large and increasing presenting an opportunity to drive margin. Shoppers in this mindset are less...
by Hollie Shukri | Apr 8, 2019 | Grocery, Insight Articles
Understanding How shoppers’ shop and Why they make the decisions they do is becoming more important to retailers and suppliers alike as shoppers demand more than just the basics in store. Nothing beats looking through their eyes and being with them at the shelf in the...
by Hollie Shukri | Jul 17, 2018 | Grocery, Insight Articles
Shoppers have more power than ever before, with multiple options on where and how they shop and retailers and suppliers need to work harder to attract them. Getting shoppers off the sofa and into stores to make a purchase is becoming more challenging. Price is less of...
by Hollie Shukri | May 24, 2018 | Grocery, Insight Articles, Online Shopping, Pharmacy
In case you missed it recently Justin King spoke at Omnishopper. It’s rare for someone with Justin King’s experience and track record of running world leading retailers to give an hour long debrief of a career of learnings on “both sides of the fence”. Click the image...
by Hollie Shukri | Apr 3, 2018 | Grocery, Insight Articles, Petrol & Convenience
Breakfast, lunch, dinner and everything in between, arguably the most exciting part of our day is when we get to eat, snack or drink. I mean, you’re already thinking about when you get to eat next. What will it be? Where will you go to get it? Will it be easy to shop...
by Hollie Shukri | Jun 27, 2017 | Grocery, Insight Articles, New Zealand
Where do they want better prices in? Where do they want range, premium or innovation? Which categories and brands do they want this in the most? We at Shopper Intelligence often find that FMCG suppliers in New Zealand take Australian data to New Zealand retailers to...
