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Read the most recent insight articles from our Australia and New Zealand shopper experts.
Why Availability Matters More Than Ever for New Zealand Brands
New Zealand shoppers aren’t browsing the aisles the way they used to—they’re arriving with a plan. Increasingly, shoppers enter store knowing not just the category they need, but the exact brand they intend to buy. Brand pre-selection is at an all-time high, and with...
Insights from the Aisles | April 2026
Watch the latest and greatest instore from across ANZ, chosen by our senior shopper experts David Shukri and Andrew Arnold. Watch the video to see some stand-out activations, and how successful they're likely to be, based on our knowledge of what shoppers want....
How Do Affluent Ozempic-era Shoppers Navigate the Snack Aisle?
"THE OZEMPIC-ERA SUPERMARKET IS A VERY DIFFERENT PLACE" -- Australian Financial Review, Mar 13th How will the snacking aisles in Australia and New Zealand be affected by the emerging trend of Ozempic-era shoppers? And how should brands adjust their strategies to get...
Insights from the Aisles | Latest Instore Trends, February ’26
Watch the latest webinar from Shopper Intelligence, exploring the biggest trends instore. In this video, David Shukri and Andrew Arnold share some recent examples of impactful instore execution... But are these the right investments to drive category growth, based on...
Insights from the Aisles | Shopper Trends in Focus, November ’25
Watch the latest webinar from Shopper Intelligence, exploring the biggest trends from our annual grocery State of the Nation. In this video, David Shukri and Andrew Arnold share some recent examples of impactful instore execution... But are these the right...
Insights from the Aisles | How to drive category growth, August ’25
Watch the latest webinar from Shopper Intelligence, exploring how to build a strategy that will drive category growth. In this video, David Shukri and Andrew Arnold share some recent examples of how retailers and suppliers are making an impact with their...
Insights from the Aisles | Shopper Intelligence webinar, April 2025
Watch the latest webinar from Shopper Intelligence, exploring how to build a case for your category plans in a time of large-scale range rationalisation. In this video, David Shukri and Andrew Arnold share some recent examples of how retailers and suppliers are making...
Insights from the Aisles | Shopper Intelligence webinar, February 2025
Here's the first Shopper Intelligence webinar of 2025, from industry gurus David Shukri and Andrew Arnold. See the latest examples of how retailers and suppliers are making an impact with their instore execution... But are these the right investment for...
Understanding the Impact of Out-of-Stocks on New Zealand Grocery Suppliers
By Andrew Arnold, Country Manager, Shopper Intelligence NZ Out-of-stock (OOS) situations are inevitable in retail, but their impact on shopper behavior often goes far beyond a missed sale. New research from Shopper Intelligence highlights how New Zealand shoppers...